Public opinion survey results are attracting more and more attention from, among
others, academics, analysts, the mass media, civil society, social and political
actors, cooperation agencies, think tanks, policy makers and authorities in most
public institutions involved in maintaining the Rule of Law. Examples of this
abounds in the explosive proliferation in all countries of the region of specialized
polling companies, and also in growing media coverage and more and more
frequent commissioning of opinion polls by governments and public institutions; and
these are just some of the most visible indications of this phenomenon. The
relevance of these studies has grown to such a degree that the region now has two
annual comparative surveys that are applied in over 13 Latin American countries.